Association Annie is a tongue-in-cheek look at some of the situations that I have found myself and my association clients in from time-to-time during my career. All the scenarios are based on (or composites of) real situations I’ve seen and experienced while working with associations, charities and other non-profits. The first Association Annie comic book, Association Annie: Herding Cats, is now available for purchase.

If you are interested in publishing or sharing any Association Annie cartoons please contact us for permission and attribution guidelines. 

In the book you will join Association Annie as she traverses the highs and lows of leading an association. Share the wonders and frustrations of dealing with Boards, staff, members, volunteers, funders, and other stakeholders while trying desperately to turn a struggling association into something relevant and sustainable. Join Annie as she navigates:

Board Decision Making Processes

Dealing with Different Board Members

The Importance of Strategic Planning


Productive Board Meetings

Gaining - and Retaining - Good Staff

Engaging Younger Members

Developing a Membership Offer that Works for Everyone


Selecting and Implementing A New CRM

And so very much more ...

Subscribe to our newsletter today to receive your regular dose of Association Annie and be the first to hear when pre-orders for the book at available. Plus, if you have any ideas for scenarios you'd love to see included please email Belinda@smsonline.net.au


Strategic Membership Solutions (SMS)
PO Box 1400, COOPAROO DC QLD 4151 AUSTRALIA
Telephone: 1300 852 303  Email: info@smsonline.net.au


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